Writing
Covering Letters And Article Proposals For Book Authors
The purpose of a covering letter is to let the editor know your name, address, telephone number, the title and length of the piece you are submitting. It is also a matter of common courtesy to include a polite introductory paragraph when you are contacting som [read more...]
Internet Marketing Tip: Business is Slow? Be Your Own Best Client
A few weeks ago, I was explaining to “Linda” why I couldn”t accept her invitation to a networking event. “I”ve just gotten really busy and I need to invest time in marketing,” I explained. “Of course you”re prob [read more...]
How To Write Headlines For Sales Letters
Headlines in sales letters are important in catching people’s attention. No matter how convincing the body of the sales letter is, if the headline is boring and uninteresting, there is a big chance that the target reader would not read or pay attention t [read more...]
How To Plan Your Sales Letter Theme
Perhaps the most important part of creating a sales letter is planning your sales letter theme. How you select your theme, of course, will all depend on how you plan to generate traffic.
If you decide to generate traffic through search engine optimizati [read more...]
How To Write a Sales Letter That Converts
Most people have no idea how to write a landing page that converts. Instead, they slop together elements that they have seen used in other landing pages but usually do not put them together in the same way the owner of the successful landing page did.
Article Writing - Write And Market Articles To Build An Online Business
Article writing has been a way for me to improve my writing skills and ability while building a business that can be run from home or from wherever I have an internet connection. This may sound unbelievable, but writing articles has changed by life. Please all [read more...]
Articles Writing and Submission Tips For The Writer
A problem will arise if you write your article like a sales or marketing brochure, as it will most likely to be rejected by the directory or directories you have selected for article submission because of that very reason.
As mentioned, when writing an [read more...]
Keep Your Sales Letters Simple
Simple sales letters are the best when converting readers into customers. Great marketing gurus and prolific copywriters often say that sales letters should be kept simple, short and straight to the point. Starting from the headlines, words that you need to us [read more...]
The Power of a PS in Sales Letters
PS in sales letters is usually a short sales pitch placed after your signature. Not all sales letters have PS, which is short for postscript. But superb sales letters almost always have it. Why? Because people tend to immediately look or scroll down to the end [read more...]
The Sales Letter Call To Action, Why It’s Necessary
Call to action is a part of the sales letter that compels readers into responding positively to your sales pitch. Believe it or not, people need to have a reason to make an action. It seems that Isaac Newton’s First Law of Motion, which states that an ob [read more...]
